Needs more than a quick edit10 of 14 checks passed
While the core analysis and regional decisions are solid and well-supported, the output misses a post-launch monitoring plan (signal, threshold, trigger for rollback) and a defined success baseline with a review point, which a PM would need to add before taking this to a launch meeting.
Output
Executive Recommendation
- Monday, 2 November: NO-GO across all regions. We cannot launch while failing Criterion 3 (zero dietary/allergen mismatches). During the test, the AI model caused three high-severity safety incidents—substituting standard bread for gluten-free (coeliac customer), dairy cheese for vegan, and hazelnut bars for nut-free (child with nut allergy). The engineering hard filter to prevent cross-attribute substitution does not deploy until Wednesday, 4 November. A 48-hour delay is non-negotiable for customer safety.
- Thursday, 5 November: GO WITH CONDITIONS for London, South East, Midlands, and North West. Once the dietary hard filter is deployed on 4 November and verified in production, these four regions pass all launch criteria and can roll out to 100% four days ahead of the 9 November Christmas booking window.
- Scotland: NO-GO indefinitely. Keep Scotland on 100% picker-led control until the dairy catalogue re-map is completed and verified via a clean 7-day re-test.
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Data Hygiene & Addressing Stakeholder Summaries
Before reviewing the criteria table, we must correct three data misconceptions circulating ahead of this meeting:
- Duplicate Rows (North West): As flagged in `incidents.csv` (7 Oct), an export timeout duplicated North West treatment rows on 8, 9, and 10 October. All figures below are deduplicated (removing 2,194 phantom orders). Note: Criterion conclusions for North West hold either way, though deduplicating slightly raises its refund rate from 17.56 to 17.59 per 1,000.
- The "£4 Basket Drop" is Simpson’s Paradox (Head of Analytics): Pooled across the test, treatment average basket value (£60.15) is indeed £3.93 lower than control (£64.08). However, this is a mathematical artefact of our unequal regional split: we allocated 70% of orders to treatment in our lowest-basket regions (Scotland £53, Midlands £55) and only 30% in our highest-basket region (London £72). Evaluated region-by-region, treatment basket value is higher than control in every single region.
- Pooled Refunds Mask Scotland's Failure (Head of Commercial): Pooled refund requests look acceptable (+4.5% vs. a +10% guardrail) only because the four English regions saw refund reductions (-1.5% to -7.8%). This masks a +78.3% refund explosion in Scotland. Furthermore, commercial urgency does not require a 2 November launch; launching on 5 November still captures the entire Christmas booking window opening 9 November.
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Launch Criteria Performance by Region (1–28 Oct, Deduplicated)
| Region (Trt Split) | C1: Sub Acceptance (Target: ≥80.0%) | C2: Refunds / 1k Orders (Target: ≤ +10.0% vs Ctrl) | C3: Dietary / Allergen Mismatches (Target: 0) | C4: Avg Basket Value (Target: Trt ≥ Ctrl) | 2 Nov Decision | 5 Nov Decision (Post-Filter) | |||
|---|---|---|---|---|---|---|---|---|---|
| :--- | :--- | :--- | :--- | :--- | :--- | :--- | |||
| London (30%) | 86.78% (23,314 / 26,866) Ctrl: 70.85% \ | PASS | 17.46 vs 18.21 Ctrl (-4.1%) 369/21,136 vs 890/48,874 \ | PASS | 1 High (23 Oct: Nut allergy) FAIL | £72.64 vs £72.49 (+£0.15) Simple: £72.65 vs £72.49 \ | PASS | NO-GO | GO |
| South East (50%) | 86.37% (26,548 / 30,735) Ctrl: 70.69% \ | PASS | 17.27 vs 17.85 Ctrl (-3.3%) 462/26,756 vs 473/26,498 \ | PASS | 1 High (19 Oct: Vegan/dairy) FAIL | £66.64 vs £66.26 (+£0.38) Simple: £66.66 vs £66.27 \ | PASS | NO-GO | GO |
| Midlands (70%) | 86.33% (26,669 / 30,891) Ctrl: 70.89% \ | PASS | 17.56 vs 17.83 Ctrl (-1.5%) 544/30,975 vs 231/12,953 \ | PASS | 1 High (4 Oct: Coeliac/gluten) FAIL | £55.68 vs £55.39 (+£0.29) Simple: £55.66 vs £55.39 \ | PASS | NO-GO | GO |
| North West (50%)* | 86.52% (18,327 / 21,182) Ctrl: 71.36% \ | PASS | 17.59 vs 19.08 Ctrl (-7.8%) 363/20,636 vs 391/20,487 \ | PASS | 0 Incidents (System risk open) CONDITIONAL | £57.52 vs £57.33 (+£0.19) Simple: £57.53 vs £57.32 \ | PASS | NO-GO | GO |
| Scotland (70%) | 82.45% (14,508 / 17,596) Ctrl: 71.15% \ | PASS* (78.7% post-15 Oct) | 31.71 vs 17.79 Ctrl (+78.3%) 579/18,257 vs 140/7,871 \ | FAIL | 0 Incidents (System risk open) CONDITIONAL | £52.97 vs £52.66 (+£0.31) Simple: £52.96 vs £52.65 \ | PASS | NO-GO | NO-GO |
| Pooled Total (Distorted) | 85.99% vs 70.91% Ctrl (+15.08 pp) | 19.68 vs 18.23 Ctrl (+7.9% dedup / +4.5% raw) | 3 High-Severity Incidents | £60.15 vs £64.08 Ctrl (-£3.93 Simpson's Paradox) | NO-GO | PARTIAL GO |
\Note: North West metrics reflect deduplicated data (raw orders: 22,830; raw refunds/1k: 17.56; raw weighted basket: £57.50). Basket values show order-weighted averages first, with simple daily averages in italics.*
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Regional Rationale & Conditions
#### 1. London, South East, Midlands, and North West: Hold for 4 Nov Filter, Launch 5 Nov In all चार English regions, the underlying AI model outperforms human pickers across every operational metric: * Acceptance: Consistently ~86.5% across all four regions (+15.5 points over control), well above the 80% threshold. * Refunds: Lower than control in every region (ranging from -1.5% in the Midlands to -7.8% in the North West). Note that an early pricing bug in London (9 Oct) was patched on 11 Oct without breaching the regional refund guardrail. * Baskets: Up £0.15 to £0.38 per order over control. * The Blocker: Although North West had zero dietary incidents, the model shares the same vulnerability that triggered high-severity incidents in London, South East, and Midlands. Condition: Hold rollout until the dietary hard filter deploys on 4 November, verify zero regression in production, and switch on all four regions on 5 November.
#### 2. Scotland: Hard No-Go (Revert to Control) Contrary to the Ops Director's view that the 15 October dairy supplier change is "settling down," the data shows a severe, ongoing breakdown in the AI's ability to handle the unmapped Scottish catalogue: * days 1–14 (1–14 Oct): Scotland treatment performed in line with England—acceptance was 86.44% (7,976 / 9,227) and refund requests were 17.46 per 1,000 (162 / 9,280), beating control (18.22). * Days 15–28 (15–28 Oct): Following the overnight catalogue import on 14 Oct, treatment acceptance dropped to 78.05% (6,532 / 8,369)—failing Criterion 1—and never recovered (sitting at 77.76% on 28 Oct). Worse, treatment refund requests more than doubled to 46.45 per 1,000 (417 / 8,977, vs. 17.39 in control), driving a +78.3% full-month breach of Criterion 2 and £2,664 in excess refund value over those two weeks. Meanwhile, human pickers in Scotland control were completely unaffected by the supplier change because they visually inspect pack sizes on the shelf. * Condition for Scotland: Revert Scotland to 100% human picker control immediately. Do not re-enable AI substitutions until Engineering and Ops complete the dairy catalogue re-map and achieve ≥80% acceptance and ≤+10% refunds over a 7-day validation window.
Grades and run details
Decision model 68 · LLM judge 80
Decision model checks
- failUses the supplied evidence correctly22%
- passAddresses the actual decision55%
- partialRespects explicit constraints40%
- passIdentifies material uncertainty88%
- partialAvoids unsupported claims31%
- passProduces the required deliverable52%
- passChecks every criterion, region by region58%
- passFinds the Scotland breach100%
- passExplains the basket gap100%
- passCatches the duplicate rows100%
- passMakes a clear call33%
- partialLimits the downside of being wrong23%
- failGets the base of every number right48%
- failJudges the launch against a baseline set now22%
Run
- Run
- #1
- API response time
- 23 s
- Submitted
- 13 Oct 2026